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Stigma is a [email protected]#r-letter word. 

(I know there are actually 6, but bear with me. As a metaphor connecting stigma to the various four-letter swear words commonly used in English, it works.)

I am speaking of the stigma that still surrounds mental illness, and the lack of empathy and understanding that follows. And that’s at best. At worst, blatant discrimination is the result. Stigma is inappropriate, unnecessary and offensive – truly a four-letter word.

Learning the hard way

I came to this realization through the unique experience of being diagnosed with both a major physical illness (a heart defect leading to open-heart surgery) and a mental illness (bipolar disorder). It was in comparing the two experiences, both personally and professionally, that I realized the destructive power of stigma. I also realized how prevalent stigma is with respect to mental illness and yet non-existent with other, more known illnesses.

I was facing a harsh reality: years after fixing one major organ with open-heart surgery, it appeared another organ, this time my brain, wasn’t working properly. Despite the similarities of the illnesses – in both cases, a major organ had a biological failure that created dramatic symptoms – there was absolutely nothing similar about the two experiences.

First, there was the challenge of self-stigma, which was extremely strong. For nearly two years, I refused treatment and actually tried to find my way back to health through the sheer force of will and determination (as though that was a viable option).

Stigma reared its ugly head in a second, external way. This time it came in the form of confusion, discomfort, judgement and at times outright discrimination in the minds of those around me. This happened regularly, and not only with those in my professional life, but also those in my social life and family.

It was jarring to realize that all of the support, unconditional love and empathy that came my way when my heart wasn’t working was nowhere to be seen now that my brain was failing.

The first step towards recovery: breaking free of stigma

After finally letting go of stigma, I began to treat my illness properly. It was a medical illness that required my attention, research and, ultimately, treatment. This approach lead to a successful return to full health within 6 months and, for the vast majority of the days since June, 2005, I have been living well, free of symptoms of Bipolar Disorder.

Once I fully ‘owned’ my illness, I realized I had the opportunity to help others by sharing my experience. Very few people have faced both a physical and mental illness, recovered, are willing to speak about it, and are effective public speakers. My degree in Theatre and Speech Communication, along with my interest in public speaking, provided the final ingredient.

So, in 2006, I started talking.

My message was, and still is, very clear: stigma continues to exist regarding mental illness because of fear and a lack of understanding. It may often be innocent, but it doesn’t belong, and education is the first step toward eradicating it. We should never again speak of mental illness in any other terms than what it is – an illness.

If you know someone who suffers from a mental illness (and statistics say that you probably do) or if you suffer from one yourself, be a part of the effort to clean up our act.

Stigma is a [email protected]#r-letter word. Let’s get rid of it.


About Jason Finucan

Jason Finucan is an inspirational speaker and expert on mental illness and stigma. He shares his personal experiences with both a major physical and mental illness during his impactful keynote addresses and workshops. Jason founded Empower Professional Services to partner with corporations and educational institutions so they may improve their ability to manage the negative impacts of mental illness – ultimately reducing stigma, creating increased knowledge and reducing lost productivity.

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